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Author: Terver

What brands must do when they face cancel culture

Posted on August 2, 2022August 3, 2022 by Terver

Didi: Wait…why must I always go first?  Terver: Aren’t you the older one in this dynamic? I’m respecting my elders.  Didi: I can use some disrespect, okay?  Terver: Lemaooooo, invite me to your home and don’t give me food. You’ll see the real me then.  Didi: Oh! I’m part Swed on my great grandmother’s side….

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What brands can do with nation branding

What can brands do with nationalistic pride?

Posted on July 27, 2022July 27, 2022 by Terver

Like most people, I am often conflicted by my deep sense of nationalistic pride. My firm belief in Nigerianess and in the Nigerian spirit even when my belief in Nigeria as an institution is repeatedly tested.

To be Nigerian is truly something special: it’s to succeed in spite of, to learn to take when you’re never given, to rise in the face of. It’s a very powerful thing.

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Tips-to-a-successful-pay-raise-negotiation

13 top tips to successfully ask for a pay raise

Posted on July 19, 2022July 20, 2022 by Terver

2 years ago, when I launched my blog, it was with the goal to have conversations around marketing that polite society wasn’t having.

As part of that, I have found myself drawn towards other topics that people tend to dance around.

Money is one of those topics.

With economic realities getting more and more daunting, the subject of pay raises is more relevant than it’s ever been. So today on the blog, I’m sharing 13 of my top tips to a successful salary increase negotiation.

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Impolite Banter

Five of the most impressive rebrands of 2022

Posted on July 13, 2022July 14, 2022 by Terver

Didi: Hey, Hey, Hey! Terver: Because one ‘hey’ wasn’t enough?  Didi: Actually 8 ‘hey’s’ are best, one for every month we’ve been MIA  Terver: Eisshhh, I thought we were gonna skim past that. You know, toxic ex boyfriend style.  Didi: I just want to say this is all Terver’s fault  Terver: Awww i’ve missed this….

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The one where the blog makes a comeback

Posted on July 5, 2022July 6, 2022 by Terver

I entered Uni at 14 and for the first time in my life, I had a (rather large) room all to myself. So, to combat the loneliness, I started watching series to ‘fill the room’ while I slept.

It was always something light: comedy, never drama or horror and so naturally, “Friends” (the sitcom) often made the cut. This backstory isn’t really going anywhere. I just thought it’ll be nice to title the comeback blogpost like I was a main character in one of my favourite sitcoms.

On the blog today, I share what I’ve been up to these past few months, and why I’m ready to blog again.

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Four tips for small business owners and personal brands to profit off Big Brother fandom

BBN Economics: Four tips for small business owners and personal brands to profit off Big Brother fandom

Posted on August 19, 2021September 25, 2021 by Terver

People prefer to be right. Right feels good, empowering, almost powerful and this is by design. Evolution rewards being right and punishes being wrong and few places show off this analogy like the Big Brother show. Fans of the show are deeply invested in the polarity of right and wrong and observing the social experiment that is the show through these lenses.

It makes for great TV and even greater online banter, but what it also makes for is a deeply invested audience for whom money is merely a tool in the advancement of what they believe to be “right.” This is an attentive and purchase ready audience and today on the blog, we’re sharing 4 tips for small business owners and personal brands to hack the transition from fandom to profits off the Big Brother platform.

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Sporting events for nation branding: Nigeria’s missed opportunity

The Olympics as a tool for nation branding: Nigeria’s missed opportunity

Posted on August 12, 2021September 25, 2021 by Terver

The Olympics 2021 has officially ended and on today’s impolite banter, we do a post mortem of Nigeria’s outing at arguably the world’s biggest sports stage and share a guide to using sporting mega events as an inexpensive tool in nation branding: Nigeria’s failed opportunity.

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13 tips for getting over your fear of failing at a new job

13 tips for getting over your fear of failing at a new job

Posted on July 29, 2021July 29, 2021 by Terver

2020 brought with it a lot of lows, but it also ushered in a wave of opportunities for remote work, new industries and ventures as well as booms to existing ones.

With a ton of people starting out new jobs and imposter syndrome at an all time high, I’m sharing 13 tips to get over your fear of failing at a new job on the blog today.

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Big Brother Nigeria is Coming: 7 things we don’t want to see from brands this year

Big Brother Naija is Coming: 7 things we don’t want to see from brands this season

Posted on July 22, 2021July 22, 2021 by Terver

With Big Brother Nigeria starting it’s 6th season in the coming days, we’ve put together a list of 7 things we don’t want to see from brands this season.

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7 lessons small businesses can learn from Street Church

7 lessons small businesses can learn from “Street Church”

Posted on March 23, 2021March 23, 2021 by Terver

Today on Impolite Banter we’re interrogating the success of the “Street Church” on social media and sharing 7 lessons small businesses can learn from their rapid growth

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