Terver Bendega
Menu
  • Home
  • About Me
  • Contact
Menu

Tag: ad placement

Can an advert be so bad, it’s good?

Posted on August 10, 2020August 11, 2020 by Terver

Last week, there was a viral tweet about the “poor” quality of ads airing on Big Brother Nigeria. According to the poster, with all the money spent buying media placement, the brands would have done well to invest in better quality advertising.

As a marketing person with an advertising agency background, my first instinct was to strongly agree. As a conscious “anti-hearder”, my next instinct was to think “but an ad can be so bad that it becomes a cult classic and ends up actually being really good!”

Read more

Recent Posts

  • 7 lessons small businesses can learn from “Street Church”
  • How big a role should brands play in vaccinating Africa?
  • International Women’s Day 2021: How your favourite brands are “Choosing to Challenge”
  • Your Business Needs More Negative Reviews
  • Valentine’s 2021 Campaigns: Reviewing the highlights

Recent Comments

  • Alex on 7 lessons small businesses can learn from “Street Church”
  • Ellen on How big a role should brands play in vaccinating Africa?
  • JerryJabal on 7 lessons small businesses can learn from “Street Church”
  • Carlton on 7 lessons small businesses can learn from “Street Church”
  • 7 lessons small businesses can learn from "Street Church" | Terver Bendega on Gorilla Glue and a guide to turning unexpected PR “crisis” to your brands advantage

Archives

  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020

Categories

  • Brand Building
  • Case Studies
  • Impolite Banter
  • Impolite Diaries

Meta

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

Never miss a post!

Subscribe




© 2021 Terver Bendega | Powered by Superbs Personal Blog theme