Or random advise to young Marketing Managers
Tag: marketing communication
Stop trying to surprise and delight consumers
The surprise and delight strategy is burning a hole in your pocket and i’m here to tell you to stop.
Outside the fog…the unsolicited blog
This year feels like it’s happening in a fog. If a fog had a virus in it and pockets of protests. There are many times where writing about marketing (even in context of the pandemic) has seemed like it’s besides the point. Perfectly irrelevant. But what other choices do I have? In my first year…